The Store Settings area contains subsections which enable you to view and update the company information displayed on your store, as well as manage the SEO and edit domain information.
Store Details
The available fields in the Store Information section are:
- Primary Customer:
The customer for which the store is dedicated. Once a store is created the customer cannot be changed. To change the customer, create a new store. - Store Type and Dates:
Whether the store is a permanent store or a pop-up shop.
Fundraising
If this store is a fundraising page, enable the slider and then configure the fundraising information. An example of a fundraising store would be if 10% of all proceeds from this store are set to go a specific charity.
When configuring fundraising information, the name of the fundraiser is optional, but the goal amount, how the money will be raised (fixed amount per product ordered or percentage of order) and payout value are required. In the example below, $1 from each product ordered on this store will go to charity.
Company Information
The Company Information section will appear at the bottom of every page in the store. For each available field, there will be either an Add link if no previous information had been provided or an Edit link that will enable you to update the existing information.
- Address
- Phone
- Social Media Links:
- Blog
Sharing and Security
The Sharing and Security Section contains information to manage store security by controlling store permissions and visitors.
- Store Owner:
The site owner receives all new orders and requests submitted to the store. - Password Protection
Restrict visitor access by requiring customers to input a password.
SEO & Marketing
SEO is an abbreviation for Search Engine Optimization. SEO enabled search engines, such as Google, to recognize and display this store when relevant searches are performed. As an ASI member, you can learn for free at ASI University! In addition to classes related to the industry and sales success, ASI University offers an section devoted to Social Media & Marketing.
Additionally, ASI members can subscribe to Local Listings. Local business listings are online directories that contain your business information and allow customers who search for a product to easily find your business and learn more about you.
In the Store Level SEO section, you are able to configure the following settings to manage how store level information shows on various platforms:
- Favicon:
A favicon is the small icon displayed on the browser tab. It is normally 35 pixels by 35 pixels. Click on the Add link to select an image. Allowed file types are .ico, .jpeg, .jpg, .png, .svg. - Store Title:
The Store Title is the text that appears in search engine results and on the browser tab. Click on the Add link, type the title, and then click Save. - Meta Description:
The Meta Description is a short, descriptive blurb about the site (generally around 160 characters or less) that displays below the store title in search engine results. Click on the Add link, type the description, and then click Save. - Store Keywords:
Enter up to ten (10) words or phrases related to your store. Click on the Add link, enter the word or phrase and then hit enter on your keyboard. When you are finished entering keywords, click on the Save button. - Social Media Sharing Image:
The Social Media Sharing Image section enables you to upload an image to display as a default when no image is specified on the page that is being shared. Click on the Add link to select an image and click on Save when you are finished. Allowed file types are .jpeg, .jpg, .png.
In the Google Analytics section, you can enable and configure Google Tag Manager and/or Google Analytics for this store. Use the slider to enable the service you would like. Then, enter the appropriate ID: Container ID for Google Tag Manager and/or Measurement ID for Google Analytics.
Domains
The Domains section enables you to change the domain (main URL address) for the store. Click on the Edit link and then enter the personalized domain you would like to use and then click on Save button.
